A cloud-native backup architecture is designed specifically to operate within cloud environments, addressing the unique features and challenges of cloud data management. It is essential for data resilience because it can effectively handle large volumes of data, adapt to rapid changes, and ensure that critical information remains protected against threats like ransomware and operational disruptions.

Traditional backup solutions often struggle with the vast volumes and variety of data generated in cloud environments. They were originally designed for on-premises systems and may not fully support the scalability and flexibility required by cloud-native enterprises. This can lead to challenges in data visibility and compliance, making it difficult to track and protect critical information.

Organizations can improve data visibility in the cloud by adopting a centralized cloud-native backup solution that provides comprehensive tracking and monitoring capabilities. This approach helps eliminate the 'Wild West' scenario where data is scattered across various services, ensuring that all critical information is accounted for and compliant with regulatory requirements.